CHIQUITA AND BREAKBREAKERS
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De-Commoditizing a simple Banana?
Chiquita and BrakeBreakers©
did it!
+ Double digit sales with just one Ad
Look at he Ad and you’ll find out how finding and breaking
the MentalBrakes™ can blow up the Consumption of almots any Brand.
BrakeBreakers© track record in re-energizing commoditized Brands is founded on its Unique Approach, research & expertise:
“Chiquita is quite expensive…”
(Actually double-priced vs average)
“Bananas get brown-spots that spoils them…”
“CHIQUITA is Unique, it lasts more than 2 X without brown-spots”
“Is it really an expensive banana?”
An Exclusive ARGUMENT, robustly CONCRETE but MAGICALLY VISUALIZED
